If you are still confused about where to start as a digital marketer, start with social media marketing.
Are you learning digital marketing and need to practice what you are learning? Start with social media marketing & management. Social media is a ubiquitous platform, anybody can open an account and manage one.
In fact, some people with large social media followership call themselves digital marketers.
However, remember that digital marketing goes beyond social media marketing. To truly become a digital marketing master, these are the other pillars you need to learn:
– Email marketing
– Content marketing
– Search engine optimization (SEO).
– Search engine marketing (SEM).
– Conversion rate optimization (CRO)
– Web analytics
– Community Management.
Read my article on how to learn digital marketing in 6 months.
You can also specialize in any of these pillars, but I think you should start as a generalist.
If you are ready to become a digital marketer, you can read my interview with Punch, also.